DayAir Credit Union - Online Brand Rating: F15 as of 2-27-08: Brand Exposure to Phishing and Operational Risks

DayAir Credit Union - The F15 Online Brand Rating indicates DayAir Credit Union is not safeguarding its intellectual property and information security program per GLBA and fiduciary obligations from fraudulent uses that threaten consumer identifying information with IP Asset Frauds or infringing domains names used within email spam, fake web sites and phishing sites. The F15 Rating indicates DayAir owns less than 10% of confusingly similar domain names for its trademarks. The risk of IP Asset Fraud or Corporate Identity Theft (SARS Box 35u) is thus very high for DayAir and its online consumers contrary to the federal regulations in GLBA. An "A" Online Brand Rating indicates a firm owns 99.5% or more of the universe of confusingly similar domain names for its trademarks. Details, including IP Governance standards, are available at http://onlinebrandrating.com . Posted by TrademarkBots.com, Inc. based on publicly available information.

The DayAir Privacy and Security Statement states* below that "We maintain physical, electronic, or procedural safeguards that comply with federal regulations to guard your nonpublic personal information." This is not accurate, as required by GLBA 503, and it is deceptive per Section 5 of the Federal Trade Commission Act’s "Unfair or Deceptive Acts or Practices" given DayAir's failure to implement a GLBA Information Security Progam that safeguards DayAir's intellectual property, i.e., trademarks or brands plus trade secrets or customer identifying information, from fraud and federal crimes such as IP Asset Frauds or fake web sites, email spam and phishing sites that are enabled by fraudulent domain names and used to deceive, divert and/or defraud DayAir's online customers. Example: DayAir's Online Brand Rating of F15 indicates that DayAir owns less than 10% of confusingly similar domain names for its brands and trademarks. The risk of IP Asset Frauds is thus very high for DayAir and its online customers contrary to the federal regulations in GLBA. An "A" Online Brand Rating indicates a firm owns 99.5% or more of the confusingly similar domain names for its brands and trademarks. Supporting details available http://ipauditreport.com.

http://www.dayair.org/media/pdf/dayair_privacy.pdf

"How We Protect Your Information
We restrict access to nonpublic personal information about
you to those employees who need to know that information to
provide products or services to you. We maintain physical,
electronic, or procedural safeguards that comply with federal
regulations to guard your nonpublic personal information."

https://rn.ftc.gov/pls/dod/widtpubl$.startup?Z_ORG_CODE=PU03